User Acquisition Manager

Fit4Me is looking for aUser Acquisition Managerwho will be responsible for scaling the performance marketing direction and driving revenue growth through web funnels. This role has a direct impact on business results: you will manage budgets, make decisions, and scale what generates profit. Key business KPIs for this role: Keeping CPA within target benchmarks. ROAS / ROI performance across advertising campaigns. Scaling advertising budgets to $400,000+/month. This role is a great fit if you: Want to own the performance direction and its financial results. Think in terms of ROI and revenue impact. Work autonomously and make data-driven decisions. Know how to scale winning funnels and campaigns. Have hands-on experience specifically with Google Ads. Want to grow toward a Lead / Head of UA role. Impact Areas: Launching, managing, and scaling advertising campaigns in Google Ads. Managing budgets starting from $300,000 and distributing them effectively. Achieving and maintaining target CPA / ROAS / ROI metrics. Optimizing web funnels with a focus on improving conversion rates. Analyzing campaign performance and making data-driven decisions. Identifying growth opportunities and scaling profitable setups. Collaborating with the marketing team to improve creatives. Tools: Google Ads Amplitude / Tableau. What we expect from you: 2+ year of experience in User Acquisition / Performance Marketing. Strong hands-on experience with Google Ads, including: Google Search, Demand Gen campaigns, Google Display Network (GDN). Practical experience managing advertising budgets starting from $300,000/month. Experience working with web funnels. Understanding of key performance metrics: CPM, CTR, CPC, CR, CPA, ROAS, ROI, LTV. A data-driven approach to campaign optimization and scaling. Intermediate+ level of English. Nice to have: Experience in Health & Fitness or B2C products. Experience scaling campaigns across global markets. Hiring process: Interview with Recruiter → Interview with CMO → Final Interview with HRD → Job Offer 🚀 Originally posted on Himalayas